Tag: International Marketing
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How to create captivating presentations : tips from Garr Reynolds
To deliver dynamic presentations that express our ideas effectively, we must master PowerPoint and Keynote. Garr Reynolds, a renowned designer and professor in Japan, provides valuable guidance on avoiding mundane slides filled with redundant text and cluttered images. Let me share with you some of the insights I gained from reading one of the most…
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How to connect, create, and deliver value with your words
How to communicate better Communication is not just about sending and receiving messages. It’s about making a connection, creating a change, and delivering value (1). But how do you do that effectively? Here are some tips to help you communicate better, whether you are an exporter, an importer, or anyone who wants to make a…
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Is your marketing boring?
Contrast Many people have companies whose products are very technical and innovative. As a result, they produce documents to present their assets. The whole problem is this duality between the need to produce information and the need to present it. Many managers speak too technically, too expertly. Speeches that are too technical and too long…
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International Strategy. The English method in 3 points.
We learned a very easy to remember method during our time at the university of Buckingham, England, that we would like to share with you. We find this method very effective when it comes to planning your export strategy. It can also be used for any type of strategy or project. We still use it…
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