Learnings

The best secrets for international business.
Top tips for building a successful export strategy.

  • War strategies applied to international trade

    War strategies applied to international trade

    We learned at university in England this effective theory on the tactics of war applied to Marketing. Military strategy is the art of coordinating, at the highest decision-making level, the action of all of the… Read more

  • Is your marketing boring?

    Is your marketing boring?

    Contrast Many people have companies whose products are very technical and innovative. As a result, they produce documents to present their assets. The whole problem is this duality between the need to produce information and… Read more

  • International business seen by export managers

    International business seen by export managers

    Despite the feeling, the planet in which we live doesn’t shrink. There are just more and more people on it. Let us share with you the exchanges between export managers from all over the world… Read more

  • Think global, act local and keep your culture alive.

    Think global, act local and keep your culture alive.

    Are you looking for a development model? Globalization pushes our economies to standardize codes and to impoverish local cultures, step by step, in favor of a capitalist model directing financial flows towards the most dominant… Read more

  • Be different. Spend less. Share more.

    Be different. Spend less. Share more.

    Why do you go to work every morning?Why do you manufacture and sell these particular products or services?Why do you export? What is the essential reason?What is your real and root cause through the process… Read more

  • Lead and animate your export business network

    Lead and animate your export business network

    In your international business development, you have built up your customer database, prospected, recruited your first agents or distributors. Good ! And now, what’s next? Why hiring a field coach is needed ? Because your… Read more

Favorite business words cloud

Agile Strategy Change Change Management Communication Continuous Improvement Continuous Learning Crisis strategy Culture Distribution Export Growth Hoshin Kanri Innovation Intercultural International International business International Negotiation Kaizen KPI Leadership Lean Lean Governance Lean management Lean manufacturing Lean Strategy Learning Management Management Control Marketing Multicultural Negotiation Negotiation Strategy Negotiation Tactics Negotiator Performance Process Sales Self Help SME Strategy Team Team spirit Toyota Toyota Production System Toyota way

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You shouldn’t start a business without a dose of inspiration, knowledge and sharing. Join thousands of exporters. Keep up-to-date with the latest experience, innovation and know-how from around the globe. Don’t miss out our posts !